Marketing Campaign Planning Audit

Have you planned out your marketing campaigns for the next 3-6 months? Do you know what needs to happen, who’s doing what, why, and what the expectations are?

For many marketing teams the answer is ‘no’, meaning marketing campaigns are executed ad hoc and often rushed. Ad hoc marketing campaign planning and execution is inefficient and leaves teams always playing catch-up trying to get the next campaign out the door. You end up in a fast-paced cycle of endless execution while missing out on the efficiency and greater impact that comes with strategic thought and planning. Little time is spent evaluating the success of past campaigns to help shape future ones. You stop learning what works, what doesn’t and where to invest resource and budget.

This inefficient way of working often results in under-performance, unwanted stress, pressure, and an unhappy marketing team.

The solution… Audit your marketing campaign planning and execution process to understand how you can improve. Deploy our ready-made planning template.

The audit gives you recommendations to immediately improve your campaign planning and execution process. We audit your current/past campaign planning and execution processes and any related resources you use. We also interview you and your team to understand the issues you’re currently experiencing. 

We provide a detailed list of ways to improve your campaign planning and execution, and take you through our campaign planning template which you can keep and use/adapt for your needs.